AZA Corporate Sponsorships

Did you know?

79% of Americans would feel better about a company that supported wildlife conservation at zoos and aquariums
2/3 would be more likely to buy products and services from those companies
OmniPulseSM Consumer Survey, August 2007

The Association of Zoos and Aquariums (AZA) is the only organization that can provide a national sponsorship platform representing more than 200 accredited zoos and aquariums. Corporate partnerships with the AZA offer a unique opportunity to reach an attractive consumer market of over 175 million annual zoo and aquarium visitors.

To ensure a quality visitor experience, AZA-accredited zoos and aquariums meet rigorous standards for animal care, education, wildlife conservation and science.

"Typically, zoos have higher attendance numbers than most pro sports teams in markets because they are open every day," said William Chipps, senior editor of the IEG sponsorship report. "Drawing good crowds and obviously drawing families is a desirable target for marketers."

AZA-accredited Zoos and Aquariums

More than 200 AZA accredited zoos and aquariums nationwide
45 accredited zoos and aquariums in the top 25 media markets

Visitors

Over 175 million annual visitors — more visitors than NFL, NBA, NHL, and MLB annual attendance combined
Visitors are primarily women / mothers
- Age 25-35
- HHI $50,000 - $75,000
Two out of three adults visits a Zoo with a child
Average visit is four hours

Members

Paid memberships to AZA-accredited zoos and aquariums
Repeat visitors to zoos and aquariums
- 9.4 million members
- 3.6 million households

How to Become a Corporate Sponsor

The AZA marketing team offers lots of ways to partner with AZA, including customized promotions, turn-key sampling and coupon events, special events, and more. Here's how to become a corporate sponsor.

Contact

Please contact , SVP, Marketing and Corporate Strategies, 301-562-0777 x 242 or , VP, Sales and Marketing, 801-424-2039 for more information.